Operators only.

You own the strategy for a book of clients, end to end. You set the ICP, choose the angle, brief the copy, and read the numbers every week. When a campaign goes quiet you find out why and fix it. You report on outcomes, not activity.

What you will own

• ICP, offer, and angle for every client in your book
• The weekly read on what to rewrite, swap, or scale
• Client reporting and the renewal conversation
• Briefing copy and reviewing variants before they ship

You run the reply layer. Answers come back, you qualify them fast, and you get the call on the calendar. You write in the client's voice and you keep the estate clean. You are the step between a cold email and a real conversation.

What you will own

• Reply triage and qualification across your client book
• Booking calls and confirming they hold
• Reply drafts that sound like the client, not like a template
• Honoring opt-outs the same day, and flagging deliverability early

You call the prospects who engaged but never wrote back. You know the offer cold and you can qualify anyone in five minutes. You log every call, you book the next step, and you send what you heard back to the strategist.

What you will own

• Daily dials against the engaged but unanswered list
• A five minute qualification you tune per client
• Booking discovery calls onto the right calendar
• Feeding objections and signal back into the campaign brief

You build the systems the rest of the team runs on. Scrapers, enrichment, reporting, internal tools, the automations that remove the grind. You read the docs, you write the code, you ship it. Every system you build compounds.

What you will own

• Lead sourcing and enrichment pipelines
• Reporting that shows what is working, without vanity metrics
• Automations that take manual steps out of campaign operations
• The internal tooling the team works in every day